Alo Moves
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When Alo, the renowned lifestyle brand celebrated for its activewear and wellness philosophy, embarked on creating a state-of-the-art gym at its Beverly Hills headquarters, I was honored to bring my expertise to the project. With a background in exercise physiology and nutritional sciences from the University of Toronto (and decades of experience designing fitness programs for high-profile clients), I approached the challenge with a commitment to excellence and innovation.
A Vision for a World-Class Fitness Facility
The Alo Moves gym was designed to serve as a benchmark for high-end fitness spaces, seamlessly blending functionality with aesthetic appeal. My goal was to create an environment that not only supports a wide range of fitness activities but also motivates users through thoughtful design and cutting-edge equipment. By incorporating top-tier machines from Hoist Fitness Systems, Concept 2’s Skierg, iRope, and Clmbr, along with essentials like glute drives, stair climbers, and ellipticals, we ensured that the gym caters to individuals at every fitness level.
Innovative Group Fitness Spaces
Central to the facility is a versatile group fitness room that serves as a hub for community and engagement. This space was meticulously designed to host diverse classes, from yoga and boxing to sound baths and meditation. Beyond functionality, the room is a reflection of Alo’s commitment to a holistic lifestyle. Its design features nature-inspired elements and motivational mantras—such as “Feel it. Just breathe. Lift each other up. Raise your vibration. Health is health. Be here.”—to foster an atmosphere of positivity and mindfulness.
This group fitness space is also a venue for exclusive events, where influencers, creators, and media can gather. By combining premium design with multifunctionality, we created a setting that enhances not just physical wellness but also a sense of connection and inspiration.
Pioneering Recovery and Biohacking Solutions
To push the boundaries of traditional gym design, we integrated advanced recovery and biohacking amenities. The basement level of the facility houses Sunlighten red light saunas, which support muscle recovery and promote skin health, as well as cold plunge pools set to varying temperatures. These features offer scientifically-backed benefits, including reduced inflammation, enhanced mood, and improved immune function.
Lighting: A Critical Design Element
Lighting plays a pivotal role in the success of any fitness environment. For Alo Moves, I prioritized natural light to create an uplifting and energizing atmosphere. Complementing this, strategically placed artificial lighting enhances functionality while maintaining the gym’s aesthetic appeal. This thoughtful approach ensures that the space feels vibrant and welcoming, encouraging users to fully immerse themselves in their fitness routines.
Reflecting Alo’s Holistic Ethos
Every detail of the gym was designed to echo Alo’s philosophy of balance and wellness. From the selection of equipment to the choice of materials and finishes, the space embodies the brand’s commitment to creating a harmonious environment. Locally sourced materials, nature-inspired textures, and sleek, modern aesthetics come together to deliver a fitness facility that is as functional as it is inspiring.
The Impact of Thoughtful Design
Collaborating on this project allowed me to bring my expertise in fitness and wellness to a new level. The Alo Moves gym is not only a reflection of my dedication to creating high-performance fitness spaces but also a testament to the power of thoughtful design in transforming how people approach their health. By integrating state-of-the-art technology, versatile spaces, and recovery-focused amenities, the facility sets a new standard for corporate wellness.
Designing the Alo Moves gym was a unique opportunity to merge my passion for fitness with innovative design principles. The result is a space that inspires movement, fosters community, and supports holistic well-being. Whether through advanced recovery features, motivational group fitness spaces, or cutting-edge equipment, the gym stands as a beacon of what’s possible in the realm of fitness and wellness facilities. I am proud to have been part of this project and to contribute to Alo’s mission of elevating lives through movement and mindfulness.
Get in touch with Harley Pasternak